Views: 0 Author: Site Editor Publish Time: 2025-11-07 Origin: Site
From February 26 to 28, 2025, Qianliang participated in the Japan International Automotive Aftermarket Expo (IAAE) held in Tokyo. As one of the largest professional auto parts exhibitions in East Asia, IAAE provided Qianliang with an ideal platform to showcase its automotive film technologies and aftermarket solutions while expanding business opportunities in Japan and the broader Asian market.
Event Overview:
Organized annually by the Automotive Aftermarket Action League (AAAL), IAAE is the only professional automotive parts and aftermarket exhibition in Japan and serves as a key platform for Chinese auto parts companies entering the Japanese and East Asian markets. The expo covers the full automotive industry chain, including:
Auto Parts: Recycled/refurbished parts, consumables, tires, electrical systems, interior and exterior components, and tools.
Maintenance & Repair: Workshop machines and tools, painting and coating, welding and sheet metal, diagnostic equipment, vehicle protection films, and cleaning products.
Safety: Accident prevention devices, ignition/locking systems, alcohol detectors, dash cams.
Business Support: Dealer recruitment, franchise support, market research, and consultancy.
Environmental Solutions: Recycled/reusable parts, eco-friendly coatings, and sustainable machinery.
Vehicle Sales & Distribution: New and used car sales support, evaluation and export systems.
Qianliang Highlights:
Innovative Product Display: Qianliang showcased automotive films including car covers, TPU films, explosion-proof films, and high-heat insulation films, emphasizing its “technology + product” competitive advantage.
Booth Experience: The immersive booth design allowed visitors to experience the performance and applications of Qianliang films firsthand, highlighting benefits for window films, interior protection, and vehicle surface care.
Industry Engagement: The booth attracted distributors, automotive care shops, modification shops, and other aftermarket service providers from Japan and East Asia, generating valuable business leads and partnership opportunities.
Exhibition Value:
Brand Exposure: IAAE brought Qianliang’s brand to a professional audience in Japan and East Asia, enhancing brand recognition and credibility.
Market Insights: Observing industry trends, competitors, and the latest technologies provided actionable insights for product development and business strategy.
Channel Expansion: Opportunities to establish distributor, agency, and partnership networks, laying a foundation for overseas market expansion.
